The Power of Influencer Marketing in B2B Realm

The Power of Influencer Marketing in B2B Realm

In the B2B space, every marketer adept with the knowledge that to engage prospective and current customers and determine their need is vital to earn their trust. B2B marketing is the largest of all markets and is often being known as the sale of one company’s product...
Pros and Cons of Influencer Marketing

Pros and Cons of Influencer Marketing

Influencer marketing is an efficient tool for marketers which help them reach out to their potential audiences. It may seem to be one of the most sought-after forms of marketing today. Most of the brands adoring this strategy lately because of its ability to drive...
Popularize your Brand with Influencer Marketing

Popularize your Brand with Influencer Marketing

With all the social media frenzies buzzing around us, it can be said that marketing is the major quintessence of success which owns the power to influence people’s buying decision. There were times when people don’t have the liberty to know about the product before...
Digital Interaction with The Urban Millennial (TUM)

Digital Interaction with The Urban Millennial (TUM)

The Urban Millennial is a digital marketing startup based at Kolkata, having their expertise in digital storytelling and helping brands in promoting them with “out of the box campaigns”. The pillars of TUM are Sataparna and Mayukh, who are giving a tough...