15 Apr Top 10 Fashion Bloggers in Chennai that you must Follow!

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The world of fashion is dynamic, subject to modification as times take charge. From bell bottoms to boyfriend jeans, from pants to palazzos, from shimmers to nudes; everything in the realm of fashion is evolving, faster than ever. This evolution is being embraced by some fashion enthusiasts, having the courage and the creativity to turn something boring into couture, and still making it look minimalistic and appealing. These people are the fashion influencers, who are redefining fashion with their innovative mindset, breaking stereotypes and bringing about a change in the environment. These influencers are normal people, whose passion in this field brought them this far, with nothing to look back to, and have inspired all those around them, at large.

While some of them are collaborating with budding brands to establish their foot in the industry, others are already established influencers, gaining much recognition and appreciation for their unique content creation and authentic approach. With fashion trends changing with the blink of an eye, these fashion influencers are all you need to stay updated and fashionable. Coming from all parts of the country, these bloggers have made a mark in the influencer marketing industry, immensely contributing to make it a $ 2.3 billion industry by the end of 2019. So, based on their Instagram follower count, here are some of the top fashion influencers in Chennai, who have gained much love and exhibit the immense potential to conquer the world. Have a look:

#1: PAVITHRA

        

Instagram follower base: 102k

Personal blog: Make Up Martini

From being an IT professional to one of the top fashion bloggers in Chennai, Pavithra has come a long way. Her personal blog ‘Make up Martini’ covers beauty, fashion, and lifestyle, encompassing a fashion lookbook, makeup tutorials, product reviews, styling tips, etc. She started blogging in the year 2014, which has gained much appreciation over the years. From the best street style fashion to high-end wedding couture, you can find anything and everything in her profile. So if you are in need of some fashion inspiration, hit the follow button!

#2: NOOPUR KALRA

        

Instagram follower base: 102k

Personal blog: Simply Moda

Exhibiting an impeccable sense of fashion, Noopur Kalra has managed to gain a popular spot in the fashion blogosphere, with her blog Simply Moda. Also, she has established her own brand by the name “The Simply Moda Shop”, with clothing in accordance with the latest fashion trends. She believes in keeping it classy and simple, which reflects beautifully in her blog. Her recent collaborations include Guess, Nissan and GK Hair India. Her unique style of portraying content is what makes her different, bagging loads of appreciations and thousands of followers.

#3: AYISHA

Instagram Followers – 57.5k

Website –Lushpoutlife

A model and architect hailing from Chennai, Ayisha is one of the best fashion bloggers in India who takes pleasure in dressing up smart and representing a confident persona. Back in the year 2017, Ayisha participated in the Miss India contest in which she won the title of “Miss Body Beautiful”. Along with fashion and beauty, she is also a keen lover of travel and likes to explore new places every now and then. Just a peek at her Instagram posts are enough to tell you how gorgeously fashionable she is and how you can take notes from her stylish outfits.

#4: JAYSHREE VINAY

  

Instagram follower base: 45.2k

Jayshreevinay, 22, is a fashion and lifestyle blogger who has taken the internet by storm. Hailing from the city of Chennai, she has made a mark in the realm of fashion in very little time, bagging appreciation and love from her audiences. Her unique take on fashion is what inspires the younger lot, as she has the ability to pull off any outfit, be it a rustic tee or a saree. She, along with her creative bend of mind, has the power to contribute to the world of fashion, giving her audiences some major fashion goals. Holding expertise in the field of beauty, fashion, lifestyle, and travel, she has collaborated with a flurry of brands, Lifestyle being one of them.

Read Also: Top 10 Food Bloggers in Chennai

#5: NIKI VERMA RASTOGI

Instagram Followers – 44.7k

Niki Verma is not just a fashion enthusiast but also a fashion blogger as well. She loves to let her personality do all the talking by flaunting her fashion sense through her chic and stylish wardrobe. Along with being a fashion influencer, she is also a beauty and lifestyle influencer. By scrolling through Niki’s Instagram profile, you will get to know that she heartily promotes various brands such as Plum, Oliva Clinics, Dermavive, Spawake and a lot more. Certainly, when you will have a glance at Niki Verma’s pictures on her Instagram page, you will get to learn about various fashion tips that you can incorporate in your life.

#6: Harshini V Prithvi

Instagram Followers – 24.5k

A designer by profession, Harshini V Prithvi is also a fashion blogger and influencer. Additionally, she also takes a keen interest in lifestyle, food and travel. The fashion sense of Harshini is undoubtedly very professional and stylish at the same time. Along with showcasing her outstanding fashionable personality to her followers on Instagram, she also promotes a number of brands such as Vaya, Wella, Naturals Salon, OPI, Dior to name just a few. One of the most fashion bloggers to follow on Instagram is truly Harshini because her posts will help you enhance your personality with the stylish wardrobe.

#7: SUSHMITA AGARWAL

Instagram Followers – 22.7k

Website – Miss Pink Shoes

Being a fashion blogger, it is not surprising to know that Sushmita is also a beauty and lifestyle enthusiast. She has her own website wherein she allows her followers to get an insight on the latest fashion trends, makeup tips, DIY ideas and many more which can help her followers get an enhanced personality without much effort. If you just have a look at the pictures that Sushmita has posted in her Instagram profile, you will get to know that she has a soft corner for colours and prints. Although she is a foodie, Sushmita believes in maintaining a fit and healthy body.

#8: PRIYADARSHINI VIJAY

        

Instagram follower base: 20.6k

Personal blog: High on Styl

Meet Priyadarshini Vijay, whose content speaks her personality in the most unique fashion. From being just a blogger to becoming a fashion sensation, Priyadarshini knows how to do it her way. Her take on fashion has made her one of the top fashion bloggers in Chennai, resulting in collaboration with brands like Usha International, Bluestone, and many more. With her undying love for fashion and considerable experience and expertise in the realm of lifestyle, Priyadarshini has surely grabbed the attention of everyone around her. Redefining fashion with some bold colors, minimalistic styles, and fusion wear, this blogger is definitely high on Style.

#9: SWETHA RENU KUMAR

      

Instagram follower base: 18.6k

Personal blog: One Pitch Catch

Bold, beautiful and fashionable are the terms that sum up the profile of Swetha Renukumar. A graduate in Psychology, Swetha turned her face to the world of fashion as her real passion lied in it. With her bold fashion sense, inclination towards fusion wear, and the ability to recreate fashion is what differentiates her from the rest of the lot. Her blog, One Pitch Catch is a beautiful amalgamation of beauty, wellness, fashion and travel; and is widely appreciated by her audiences, not only in Chennai but all over the country. Her hard work and authenticity have landed her in collaborations with brands such as Daniel Wellington, Himalaya, and Crocs India.

#10: SIMRAN

Instagram Followers – 17.8k

The 21-year-old lass, Simran is one of the best fashion influencers in Chennai as her fashion sense is commendable and worth to have a look at. She is an inspiration for thousands of followers who follow her for not just her fashion intelligence but also for her knowledge of beauty and lifestyle. Additionally, she is also a promoter of numerous brands, some of them being YLG, Ado+7, Organix Mantra, Herbal Essences, to name just a few from many more others. Simran is undoubtedly the ultimate powerhouse of fashion and is the best one to follow if you want to change your boring personality and adapt to a more sexy and chic one.

Summing up…

There is no doubt with the fact that influencer marketing is a billion-dollar industry, which is expected to rise manifolds in the coming years. With people increasingly becoming dependent and fond of the social media space, brands can’t help but make the most of it by collaborating with professionals who have an emotional connection with that very audience.

Yes, influencer marketing is the need of the hour and is bound to rise in the times to come. With fashion, beauty, and lifestyle gaining supremacy over time, the influencers are the bridge between brands and audiences, also setting some serious fashion goals. So if you have not been in touch with any of the aforementioned influencers and are in need of some serious fashion inspiration to help you feel more confident and lively, follow their profiles!

Keep Reading: Top 10 Travel Bloggers in Chennai

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